NEWS

Woman using AI fitness assistant benefits with smart wearable sensors and fitness app on tablet and smartphone

Train Smarter, Not Harder: Meet TracMe, Your AI...

As the active season approaches, many are returning to gyms or resuming home workouts. Whether lifting weights, running, or performing bodyweight exercises, prioritizing joint protection especially for the elbows and...

Train Smarter, Not Harder: Meet TracMe, Your AI...

As the active season approaches, many are returning to gyms or resuming home workouts. Whether lifting weights, running, or performing bodyweight exercises, prioritizing joint protection especially for the elbows and...

Man using Korean smart fitness technology ski training equipment in an indoor gym setting

Wave Company Leads Korea’s Smart Fitness Surge ...

  As Europe undergoes a digital fitness transformation, Korean tech companies are stepping up, not just to compete, but to lead. With smart, immersive wellness solutions, startups from Korea are...

Wave Company Leads Korea’s Smart Fitness Surge ...

  As Europe undergoes a digital fitness transformation, Korean tech companies are stepping up, not just to compete, but to lead. With smart, immersive wellness solutions, startups from Korea are...

Woman showcasing smart fitness wearables for athletes integrated into advanced prosthetic legs at exhibition

Shaping the Future of Fitness: Wave Company’s S...

Positioned at the forefront of wearable innovation, Wave Company is redefining the possibilities of functional sportswear. Under the leadership of CEO Nancy Cho, the Seoul-based startup is strategically expanding into global markets, focusing...

Shaping the Future of Fitness: Wave Company’s S...

Positioned at the forefront of wearable innovation, Wave Company is redefining the possibilities of functional sportswear. Under the leadership of CEO Nancy Cho, the Seoul-based startup is strategically expanding into global markets, focusing...

Close-up view of AlignX logo on sleek black compression gear with AlignX technology design details

From Tape to Tech: Wave Company Reinvents Suppo...

AlignX is the result of meticulous design and innovation, engineered to move with the body while offering precise, targeted support to muscles and joints. By integrating a specialized adhesive silicone...

From Tape to Tech: Wave Company Reinvents Suppo...

AlignX is the result of meticulous design and innovation, engineered to move with the body while offering precise, targeted support to muscles and joints. By integrating a specialized adhesive silicone...

Man and woman using wearable fitness technology devices demonstrating fitness technology trends 2025

Leading the Fitness Tech Wave: Wave Company Hea...

Wave Company is preparing to showcase its latest advancements in smart activewear and fitness technology at SPOEX 2025, Korea’s premier sports and leisure trade exhibition, taking place from February 27...

Leading the Fitness Tech Wave: Wave Company Hea...

Wave Company is preparing to showcase its latest advancements in smart activewear and fitness technology at SPOEX 2025, Korea’s premier sports and leisure trade exhibition, taking place from February 27...

Athletes celebrating on podium wearing sportswear with WaveWear UK launch branding during Hyrox Men championship event

Wavewear Launches UK Operations, Tapping into I...

Wave Company, led by CEO Nancy Cho, has officially launched its UK subsidiary, Wavewear UK, marking a pivotal step in expanding its footprint within the European activewear market. Established last...

Wavewear Launches UK Operations, Tapping into I...

Wave Company, led by CEO Nancy Cho, has officially launched its UK subsidiary, Wavewear UK, marking a pivotal step in expanding its footprint within the European activewear market. Established last...