Two runners in WaveWear on a country road

Our commitment

Sustainability

At WaveWear, we believe peak performance shouldn't come at the planet's expense.

#ReWaveWear · Reduce. Reuse. ReWave.

The problem

The Problem With Traditional Kinesiology Tape

  • Mist drifting over a forest hillside

    Harmful to the Environment

    Most kinesiology tapes are made with synthetic materials like polyester and acrylic adhesives, which are not biodegradable. This means every roll used contributes to long-term environmental waste and landfill buildup.

  • Used items collected in a clear container

    Disposable

    Traditional kinesiology tapes are intended for single use. Once applied, they lose adhesion within a few days and must be discarded, which means buying again and creating constant waste.

  • Rolls of tape piling up from 1 day to 1 year until the stack collapses

    Expensive Over Time

    A single roll might seem affordable, but frequent replacement adds up quickly, especially for athletes and professionals. Over time, the repeated expense can exceed the cost of a long-lasting, reusable solution.

Our change

Sustainable Change Created by WaveWear

  • Clothes in a clear bag next to a stretched fabric close-up

    Wearables That Are Environmentally Friendly

    Single-use sports tape ends up in the bin after every session. WaveWear builds adhesive silicone taping (AlignX™) into the garment, so it comes off with the clothes, goes in the wash and is ready for the next workout. No tape, backing paper or packaging to throw away.

  • Two runners on a riverside path

    Healthy Life Through Exercise

    We make sportswear that keeps you moving. The AlignX™ silicone taping supports muscles and joints the way kinesiology tape does, every time you put it on, so you can stay active and train with confidence.

  • WaveWear product in recyclable packaging

    Small Changes for a Better Future

    Beyond reusable taping, we work toward eco-friendly processes and recyclable packaging. All materials that touch the skin meet OEKO-TEX® standards, so you can wear them with confidence. We aim to be a brand that thinks about the environment and people together, beyond the product.

Our solution

Reusable taping, built into the garment

WaveWear's adhesive silicone (AlignX™) does the job of kinesiology tape, and it comes off with the garment and goes in the wash.

01

Performance and durability

AlignX™ keeps around 80% of the sticking power of standard kinesiology tape.

02

Less waste

No single-use tape, backing paper or packaging after every training session.

03

Train sustainably

Designed to last, without giving up the performance athletes depend on.

Woman in a WaveWear top and leggings standing in a forest
100sof wears from one set, washed after each session
≈80%of kinesiology tape's grip
0tape rolls to throw away
Close-up of WaveWear fabric with the silicone wave pattern

Better for you.
Better for the earth.

When you choose WaveWear, you're not just protecting your body. You're protecting the planet.

Explore our sustainable products